Praktikum in Online Marketing SEO & SEM in an e-Commerce company (Italiano) in Darmstadt

An e-commerce group founded in 2012 in Germany. The group consists of online retail brands in France ), the United Kingdom, the Netherlands, and Italy. Through these brands, they sell +230,000 branded bathroom products directly to the consumer at competitive prices.

This organization stands out for being constantly working on expanding both their product offering and the markets we operate in.

They are a young company, both in origin and workforce, very international and maintain flat hierarchies and proactive feedback and innovation culture. This means that there are plenty of opportunities to bring your own ideas and initiatives to the table.

It also means there is a great team spirit since everyone is eager to develop both themselves and the company. Even outside of the office you will never get bored with regular drinks, and other team events to participate in.

Students who have the opportunity and the privilege to be part of this team, are going to have a remuneration monthly, vacations for 4-10 days depending on the duration internship, also a tutor who will help the process and development of internship.

Do you have a passion for working in a fast- paced online retail environment and have plenty ideas on how to improve processes to make life easier for our consumers?,  then we have the perfect opportunity for you!

• Therefore get the chance to develop important skills that will be of invaluable use throughout your future career.
• Your primary focus will be on helping develop our organic traffic through SEO techniques.
• You will involve analyzing and influencing organic keyword positioning using Ahrefs, keyword prospecting, content gap analyses.

Some things you can expect:

• Students will have learned more about this mysterious SEO topic, also  be able to not just understand but also influence organic search engine rankings.
• Performing organic keyword analysis and competitor analysis.
• Creating content for SuperBath.co.uk and for ads based on keyword analysis and market research.
• Analyzing and influencing our organic search rankings through tools such as Ahrefs.
• Online outreach activities (e.g. contacting bloggers, help build our online brand, )
• Introduction to paid online advertising such as PPC (Google AdWords etc.) and Facebook Ads.